Following a multitude of submissions for the coveted Heineken x F1 Season Ticket, the selection has narrowed to six contenders – and fans of F1 now have the opportunity to cast their votes for the winner.
These contenders hail from the UK, New Zealand, Singapore, Czechia, and the USA, each presenting their case for an incredible journey that includes complimentary travel, lodging, and admission to all F1 races in the upcoming season.
The contest encouraged F1 enthusiasts worldwide to express their enthusiasm for the sport and articulate why they are uniquely deserving of an unforgettable racing season filled with exclusive experiences, fan interactions, and firsthand action.
Heineken initiated this venture to illustrate the bonds that can be formed through a shared love of the sport, emphasizing the idea that ‘Fans Have More Friends.’
The inaugural holder of the golden ticket, F1 devotee Brandon Burgess, has been sharing his experiences with nearly 150,000 followers across his social media platforms during this season. His journey is nearing its conclusion, and it’s time to determine the next individual who will take on this exciting role.
Global shortlist
The collection of entries reflects the expansive global fan community and the considerable impact of this competition – with each of the final six contestants carrying a distinctive narrative and reason for deserving this extraordinary reward.
Start action
Photo credit: Clive Rose / Getty Images
Scottish contestant Callum reminisces about his childhood when he would imitate Michael Schumacher in front of the television. A passionate film photographer, he shared: “I’d love to give you an insider’s view of the F1 season ticket experience, showcasing the people and venues of F1 through my lens.”
Dale from New Zealand expresses his desire to delve into the “F1 universe” at each race, connecting with the remarkable individuals, cultures, and fans around the world. “I aim to meet the special people who make it worthwhile and bring everyone along for the journey,” he noted.
Lukas, a resident of Czechia, humorously adds that winning the season ticket would “finally allow my couch to rest” and invites fans to “take the role of the team principal” by suggesting activities he could tackle during each race weekend, with updates shared throughout the season.
India, from the UK, refers to herself as an “entirely regular supporter” eager to transform next year into something “extraordinary” – requesting other fans to create entertaining challenges for her at each race, stating that winning would meld her two loves: F1 and global exploration.
Joy, who recently participated in the race in Singapore, aims to harness this opportunity to enjoy “the thrill and camaraderie” of F1 events worldwide and to connect with those who share her passion.
Jose from the US is drawn not only to the races but also to the strategy, innovation, and teamwork that are integral to F1. After attending his local race in Las Vegas last year, he said: “Traveling to every race in 2027 would truly be a once-in-a-lifetime experience for me.”
Singapore GP
Photo credit: Colin McMaster / LAT Images via Getty Images
Selecting a winner
The chance to attend every grand prix affords unparalleled access to the sport and its enthusiasts. Current ticket holder Burgess has demonstrated how to maximize this unique experience throughout the season, and he participated in the selection committee that narrowed down the contenders.
Before the contest kicked off, he mentioned, “The primary trait I’ll be seeking is an unbridled passion for F1, as being a genuine fan is crucial for making the most of this incredible opportunity. Parting with this position will be quite challenging, and the responsibility of choosing the next ticket holder is significant.”
Open to fans aged 25 and older, the competition required entrants to declare their favorite team and driver, as well as select a companion for a future race from options provided by F1 and Heineken.
Fifty participants were randomly chosen and invited to submit a 90-second video explaining why they ought to be the next ticket holder – and now, the final six videos are available for viewers, allowing fans to decide who deserves to win this ultimate adventure.
Get to know the final six and vote for who you believe should become the 2027 Heineken F1 Season Ticket holder – click here!
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– The Autosport.com Team
